Tokyo highway30 MPH traffic would require a prohibitive number of small cells for carriers to do it themselves. Wi-Fi First is not a complete substitute for LTE towers. There will always be spots not covered because small cells, especially in higher frequencies, have very short range. Below, the CEO of American Tower puts forth his opinion why highways and moving vehicles are particularly difficult to cover. James Taiclet via Seeking Alpha.

Taicet. The handoff requirement from places where our towers serve people, which are often around highways and other transportation corridors, suburban or rural, you've got people traveling 30 miles an hour to 60 miles an hour. You can't really have sufficient handoff capability over a very large stretch of multi-mile roadway to economically provide those handoffs. 

Taicet, thinking of carrier small cells, went on to say the economics become dubious with densities of less than 10,000 people per square mile. Wi-Fi First changes that, of course.

You've got to have a fiber connection to every small cell, so if you're going to try to cover the roadway from Hopkinton, Massachusetts, where the marathon starts, all the way to Boylston Street, you need hundreds and hundreds of small cells to do that. You'd need 26 miles of fiber just to do one road. And that's one of many, many roads that go from west to east in our area. It just is an economically infeasible opportunity. And you also need, by the say, siting costs. Wherever you put your small cell, you usually have to pay somebody; whether it is the town, the utility, have a revenue share.

These problems are solved by using the customers' home gateway, with 14 million hotspots already connected in Europe and Japan. Backhaul's built-in. No cost for location; most people are happy just to get coverage in turn when they are out. (Must be strictly optional, of course.

Wi-Fi First can be revolutionary.

dave ask

Newsfeed

The 3.3-4.2 spectrum should be shared, not exclusively used by one company, concludes an important U.S. Defense Innovation Board report. If more wireless broadband is important, sharing is of course right because shared networks can yield far more

It does work! Verizon's mmWave tests over a gigabit in the real world. 
The $669 OnePlus 7 Pro outclasses the best Apples and probably the new Galaxy 10 or Huawei P30 Pro. Optical zoom, three cameras, liquid cooling, Qualcomm 855 and more.
Korea at 400,000 5G May 15. Chinese "pre-commercial" signing customers, 60,000-120,000 base stations in 2019, million+ remarkable soon. 
5G phones Huawei Mate 20, Samsung Galaxy 10, ZTE Nubia, LG V50, and OPPO are all on sale at China Unicom. All cost US$1,000 to 1,500 before subsidy. Xiaomi promises US$600.
Natural monopoly? Vodafone & Telecom Italia to share 5G, invite all other companies to join.
Huawei predicts 5G phones for US$200 in 2021, $300 even earlier
NY Times says "5G is dangerous" is a Russian plot. Really.
Althiostar raised US$114 million for a virtual RAN system in the cloud. Rakuten, Japan's new #4, is using it and invested.
Ireland is proposing a US$3 billion subsidy for rural fibre that will be much too expensive. Politics.
Telefonica Brazil has 9M FTTH homes passed and will add 6M more within two years. Adjusted for population, that's more than the U.S. The CEO publicly urged other carriers to raise prices together.
CableLabs and Cisco have developed Low Latency XHaul (LLX) with 5-15 ms latency for 5G backhaul,  U.S. cable is soon to come in very strong in wireless. Details 
Korea Telecom won 100,000 5G customers in the first month. SK & LG added 150,000 more. KT has 37,500 cells. planning 90% of the country by yearend. 
The Chinese giants expect 60,000 to 90,000 5G cells by the end of 2019.
China Telecom's Yang Xin warns, "Real large-scale deployment of operators' edge computing may be after 2021." Customers are hard to find.
Reliance Jio registered 97.5% 4G availability across India in Open Signal testing. Best in world.

More newsfeed

----------

Welcome On Oct 1, 2019 Verizon turned on the first $20B 5G mmWave network with extraordinary hopes. The actual early results have been dismal. Good engineers tell me that will change. Meanwhile, the hype is unreal. Time for reporting closer to the truth.

The estimates you hear about 5G costs are wildly exaggerated. Verizon is building the most advanced wireless network while reducing capex. Deutsche Telekom and Orange/France Telecom also confirm they won't raise capex.

Massive MIMO in either 4G or "5G" can increase capacity 3X to 7X, including putting 2.3 GHz to 4.2 GHz to use. Carrier Aggregation, 256 QAM, and other tools double and triple that. Verizon sees cost/bit dropping 40% per year.

Cisco & others see traffic growth slowing to 30%/year or less.  I infer overcapacity almost everywhere.  

Believe it or not, 80% of 5G (mid-band) for several years will be slower than good 4G, which is more developed.